O’Reilly Utilizes Industry-Leading IRI Apollo Space Planning Solutions to Customize Shelf Configurations and Product Assortments across Store to
Information Resources, Inc. (IRI) today announced that O’Reilly Automotive, Inc., one of the largest specialty retailers of automotive aftermarket parts, tools, supplies, equipment and accessories in the United States, is the latest retailer to implement the IRI space planning software suite, including Apollo Designer Workstation™ and Apollo Professional™, to effectively optimize category assortments and planograms for its 1,700 stores.
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