Staci Covkin Discusses How to Leverage Buying Power of Fastest-Growing Consumer Segment
To help the industry take a closer look at this complex buying group, consumer insights expert Staci Covkin is presenting, “Uncovering Insights on Hispanic Shopping Behavior,” during the General Session at Convenience Store/Petroleum’s (CSP) Consumer Insights Forum, a two-day conference, attended by leading CPG manufacturers and retailers, that focuses on lifestyles and shopping habits of key consumer segments.
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