Wilson Farms Leverages IRI AllScan to Enhance Relationships with Vendor Partners
Information Resources, Inc. (IRI) today announced that Wilson Farms Neighborhood Food Stores, which operates 199 convenience store and gas station locations across New York State, has selected IRI as a market information partner. Wilson Farms will share its point-of-sale (POS) data from all of its stores with IRI for incorporation into the new IRI AllScan™ Convenience Store Tracking service.
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