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Insights
 

IRI offers a number of Insights. These publications and reports offer in-depth research into the CPG industry.  You can also register to receive email alerts when insights are added. Learn more.

 
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Webinars and Podcasts

Thought-Provoking Business Topics

IRI regularly offers free webinars on a variety of thought-provoking business topics and solutions that help CPG manufacturers and retailers grow their businesses profitably in today’s complex market place. Recordings of the sessions – and supporting materials – are available for download from this site within three business days of the session’s broadcast.

Webinars and Podcasts

Webinar |  July 21, 2014
Winning with the Hispanic Consumer Today
Get to know how to engage your brands with this dynamic consumer segment with a closer look into their path to purchase, marketing and media channels, population growth, purchasing power, category trends, geographic penetration, acculturation and shifts. Read More
Webinar |  June 30, 2014
Aging America Webinar
This webinar will help you develop a keen understanding of the aspirations, challenges and attitudes that mark the unique and diverse mature marketplace. Read More
Webinar |  April 14, 2014
New Product Pacesetters Webinar
This webinar dives deep into the minds of the U.S. shopper with an in-depth New Product Survey and marries those findings with IRI’s New Product Pacesetters, the most successful packaged goods launches of 2013. Read More
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