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WHO:
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J.P. Beauchamp - Vice President, New Media Solutions, SymphonyIRI Group, Inc.
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WHAT:
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J.P. Beauchamp will be a featured speaker at the 8th Annual New American Mainstream Business Summit and will provide insights on the benefits of scanner data for the Hispanic and multicultural markets in his presentation, “Retail Packaged Goods and the Power of Scanner Data.”
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WHY:
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In the 21st Century, consumer goods companies depend on high-speed granular data from their retail partners. SymphonyIRI has pioneered the collection and distribution of this data for food/grocery, drug stores and mass merchandisers.
As part of the Summit, marketers, analysts and executives will gain insights on ground breaking research, techniques and technology employed by leading corporations like SymphonyIRI.
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WHEN:
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Friday, October 28, 2011 at 9:45 a.m. – 10:30 a.m. EST
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WHERE:
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Epic Hotel
270 Biscayne Boulevard Way
Miami, FL 33131
http://www.geoscape.com/summit.asp |
About SymphonyIRI Group, Inc.
SymphonyIRI Group, formerly named Information Resources, Inc. (“IRI”), is the global leader in innovative solutions and services for driving revenue and profit growth in CPG, retail and healthcare companies. SymphonyIRI offers two families of solutions: Core IRI solutions for market measurement and Symphony Advantage solutions for enabling new growth opportunities in marketing, sales, shopper marketing and category management. SymphonyIRI solutions uniquely combine content, analytics and technology to deliver maximum impact. SymphonyIRI helps companies create, plan and execute forward-looking, shopper-centric strategies across every level of the organization. For more information, visit http://www.SymphonyIRI.com.
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CONTACTS:
John McIndoe
E-mail: john.mcindoe@SymphonyIRI.com
Phone: (312) 474-3862
Shelley Hughes
E-mail: shelley.hughes@SymphonyIRI.com
Phone: (312) 474-3675