CHICAGO and ORLANDO, Fla., March. 4, 2008 – Because retailers and manufacturers need comprehensive, macro-to-micro views of their business performance in order to execute day-to-day business activities, Information Resources, Inc. (IRI) announced today the launch of two new solutions: IRI IMPACT™ and IRI IMPACT™ for Retail. These on demand, Web-portal solutions offer one access point for insights, data-driven analysis, deployment flexibility, and the latest innovation in access and visualization capabilities for retailers and manufacturers.
The announcement was made at the IRI Reinventing CPG & Retail Summit 2008 being held at the Gaylord Palms Resort and Convention Center in Orlando, Fla., March 3-5.
“Retailers and manufacturers need a single, flexible framework with best-in-class content, tools, and visualization, so that they can have real-time sharing of business intelligence across the enterprise,” says IRI President and CEO John Freeland. “This type of access has always been challenging because it is resource-intensive and quite costly. The IRI IMPACT solutions provide a single point of access to critical insights across several key information assets available any time from any location.”
IRI IMPACT
Stale, untimely insights can result in poor sales execution, imprecise new item decisions, or share loss to competition. With IRI IMPACT™, sales directors, marketing managers, research executives, and financial analysts now have real-time access to relevant insights. The solution offers easy access to instant granular intelligence through best practice-driven content workflows, best-in-class dashboards, alerts for critical business issues, and personalization to increase productivity.
The single common visualization platform allows users to launch advanced analytic applications and customized tools where appropriate. Key benefits include:
- Complete guided analysis capabilities
- Customized dashboards and a straightforward user experience
- World-class portal framework
- Advanced alerting capabilities
- Live on-demand data access
- Complete Web publishing
- Collaboration enablement
IRI IMPACT for Retail
Retailers also require a comprehensive macro-to-micro view of their business performance, the market, and their competitors in order to execute day-to-day business activities. IRI IMPACT™ for Retail supports everyday business analysis and planning needs by delivering integrated category business planning, including all elements of category and consumer management through a single platform and point of access. Key solution capabilities include:
- One point of access to macro-to-micro business insights
- Industry best practices analysis and reporting
- Data views aligned to everyday business needs
- Executive dashboard for top-line, presentation-ready insights
- Drillable key performance indicators
- Guided user navigation flow
“Retailers and manufacturers not only need access to information, but they need to get the right information at the right time to be the most effective,” adds Freeland. “The IRI IMPACT™ for Retail solution hits just the right note for retailers and manufacturers who have been searching for a cutting-edge insights platform that delivers maximum business value.”
About Information Resources, Inc.
Information Resources, Inc. (IRI) is the world’s leading global provider of consumer, shopper, and retail market intelligence and insights, empowering consumer packaged goods (CPG), retail, and healthcare companies to grow their business profitably in a complex marketplace. Driving breakthrough growth in the industries it serves, the company’s portfolio of services, solutions, and technology enable leading retailers and their suppliers around the globe to see what they are missing, act faster with greater confidence, and win at the shelf. Ninety-five percent of the FORTUNE Global 500 in CPG and retail leverage IRI to power their business. For more information, visit: www.infores.com.
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IRI CONTACTS:
John McIndoe
E-mail: john.mcindoe@infores.com
Phone: (312) 474-3862
Fax: (312) 474-2512
Shelley Hughes
E-mail: shelley.hughes@infores.com
Phone: (312) 474-3675
Fax: (312) 474-2512