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What SymphonyIRI Group Customers Are Saying
"SymphonyIRI Group understands the needs of our dairy foods business and provides clear solutions that will make a huge impact. SymphonyIRI Group’s significant expertise and superior customer service coupled with their sophisticated solutions will help us compete in the highly-competitive dairy category.
Barry Wolfish
Vice President, Cheese Businesses
Land O’Lakes
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Press Releases
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Archives (2005 to current)
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4/8/2009
IRI AllScan Provides Unprecedented Convenience Insights for NACS
IRI AllScan Convenience Store Tracking Service Provides Insights for NACS’ State of the Industry Research
CHICAGO, April 8, 2009 - Information Resources, Inc. (IRI) announced today that it is providing the National Association of Convenience Stores (NACS) with insights that are aligned with NACS category definitions through the IRI AllScan Convenience Store Tracking™ service. NACS will feature the insights in its State of the Industry suite of research publications and as part of its annual State of the Industry Summit.
"Having IRI AllScan insights available using NACS category definitions is a big win for the entire $624 billion convenience retailing channel, because it provides retailers and manufacturers with an opportunity to gain mutual insights, even into categories that haven't previously been tracked by syndicated services," said NACS Vice Chairman of Research Greg Parker.
The IRI AllScan Convenience Store Tracking service is the only 100 percent scan-based, point-of-sale (POS) data tracking solution for the convenience channel. The service, which was launched in 2007, supplies comprehensive and highly-accurate sales, price, promotion, distribution information and consumer insights on a weekly basis across the entire convenience channel. Only IRI has made the commitment and investment to install scanning in small independent stores to provide the convenience retailing industry a more complete view of sales performance.
"The U.S. economy is undergoing a fundamental shift that will forever change all aspects of retailing," said IRI Consulting and Innovation President Thom Blischok. "Consumers are changing how they buy, what they buy and where they shop to stretch their dollars. The convenience channel has done a marvelous job of rewiring its business to meet today's changing consumer, and IRI AllScan continues this fine tuning by offering a view into sales for all UPC-coded, consumer packaged goods categories at the total U.S. and local geography level. This type of granular insight is exactly what the convenience channel needs to focus their business around consumers, assortment and innovation."
For more detailed information about IRI AllScan Convenience Tracking service, please visit: http://us.infores.com/ProductsSolutions/AllProducts/AllProductsDetail/tabid/159/productid/78/Default.aspx
About IRI
IRI is the world's leading provider of consumer, shopper, and retail market intelligence and insights supporting 95 percent of the FORTUNE Global 500 consumer packaged goods (CPG), retail and healthcare companies. Only IRI offers the unique combination of integrated market information, automated and predictive analytics, innovative enabling technologies, and domain expertise. With IRI, leading retailers and manufacturers are able to quickly discover breakthrough insights driving smarter decisions and actions across the enterprise for breakthrough results. Companies around the world depend on IRI for improved productivity, stronger brands, and dramatic revenue growth. For more information, visit http://us.infores.com.
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IRI CONTACTS:
John McIndoe
E-mail: john.mcindoe@infores.com
Phone: (312) 474-3862
Fax: (312) 726-1091
Shelley Hughes
E-mail: shelley.hughes@infores.com
Phone: (312) 474-3675
Fax: (312) 726-1091
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