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RxPulse® Net
RxPulse® Net is a web-based reporting tool that empowers manufacturers and retailers to better leverage the pharmacy to drive incremental shopping occasions, market basket share, and loyalty among current and potential consumers. Unlike any other consumer Rx tracking tool, RxPulse® Net offers a competitive view of the prescription marketplace at the retail level.
Business Issue Addressed:
Shopper-Centric Collaboration
Key Features and Benefits:
- Understand and influence in-store shopping behavior
- Identify segments new to the competition, and implement marketing strategies while you quantify their effectiveness
- Improve shopper loyalty and prevent shopper leakage
- Grow your customer base, increase your market share, and expand relationships with your most valuable customers
- Build better promotions, impact your brand and retail loyalty, enhance category or aisle performance, and increase market basket size
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