Resources

Learn more about a collection of offerings that marry advanced, proprietary and well-tested modeling techniques with the art of practical business application.
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Customer Strategy Development Suite

Learn about IRI Customer Strategy Development Suite, a collection of offerings that marries advanced, proprietary, and well tested modeling techniques with the art of practical business application.
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Data Detective

IRI Data Detective™ is a highly interactive training workshop that provides IRI clients with the proper grounding for using point-of-sale scanner data to develop retailer category plans. Real-world examples show you how to draw the roadmap that leads through the data to the insights you need to reach business goals.
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Demand Forecaster

Find out more about the turn-key forecasting application that allows you to benefit from a proven approach to forecasting without having to build a large infrastructure to support it.
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Digital Media Solutions

As part of the overall IRI Consumer & Shopper Network strategic plan to develop broader and more actionable consumer and shopper insights, IRI has created Digital Media Solutions to provide a comprehensive consumer centric offering to the CPG industry that will giver users the ability to target digital media to consumers more effectively and efficiently along with standard metrics to measure resulting return on investment for all applicable advertising campaigns.
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Introduction to InfoScan Measures

You'll examine four measure families (distribution, volumetric, pricing and merchandising) and discover how each category provides insight on product performance.
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IRI PlusSuite 2.X

This course introduces PlusSuite application tools, functions and features to new users. Topics covered include launching PlusSuite applications, accessing data sources, using application tools to select data for queries and build reports, and using application features to format and work with existing PlusSuite reports.
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IRI's Consumer Network: Introduction to Panel

What is panel data? How does panel data differ from point of sale data? What questions do panel data answer? These questions and more are answered in this course that explores IRI's Consumer Network and the insight panel data provides for product performance.
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Using InfoScan Measures to Tell the Sales Story

Using the IRI sales equation, you'll discover how to create a top-line analysis for product performance.
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XLeratePlus 1.3

You will learn how XLeratePlus users can leverage existing expertise and benefit from the familiar Microsoft Excel environment.
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Leveraging Analytics To Target The Highest Opportunity Shoppers

In the first session of our new Solution Webinar Series, SymphonyIRI’s Shopper Marketing Analytical Services Group will reveal how you can attract high opportunity shoppers into your store by identifying the products and services they are most likely to purchase.
Podcast

Listen to Podcast View Online

View Webinar Replay

Download PDF
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Leveraging Healthcare As A Platform For Total Store Growth

Attend this session to hear IRI experts discuss the IRI Healthcare Report which outlines the impact of Medicare Part D outreach, in-store health clinics, and discounted generic drug programs. Both retailers and manufacturers will receive valuable information on how to leverage these healthcare programs, the pharmacy itself, and health-driven categories for total store growth.

Length: 60 Minutes
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Most Memorable New Product Launches

Experts from IRI, Schneider Associates and Stagnito’s New Products Magazine will share proven strategies that positively influence new product launches.

Speakers:

Valerie Walker, IRI
Joan Holleran, Stagnito’s New Products Magazine
Joan Schneider, Schneider Associates
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Most Memorable New Product Launches

Join us for our end-of-the-year webinar as we recap the top 10 product launches of the year, as determined through the recently released Sixth Annual Most Memorable New Product Launch Survey. Schneider Associates, New Products Magazine, IRI and comScore will talk about what made these products memorable to consumers as well as the latest consumer purchasing and behavioral trends, including:

Tech takes over
Year of the Oreo
Health on the go
Buy American
and much more...

Presenters:

Joan Holleran, BNP Media: Editor of New Products Magazine
Char Partelow, IRI: Senior Vice President – Consumer and Shopper Insights
Patrick Richardson, Schneider Associates: Launch Director
Susan Robinson, comScore: Vice President – CPG Solutions
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Most Memorable New Product Launches 2008

Join Schneider Associates, Mintel, and IRI as we talk about the top 10 product launches of 2008, as determined through the Seventh Annual Most Memorable New Product Launch Survey. We’ll discuss what made these products memorable to consumers as well as the latest consumer purchasing and behavioral trends.
Podcast