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Enterprise Advantage™ Powered by SymphonyIRI Group Liquid Data™ is a transformational tool that delivers the speed, flexibility, and new insights required to understand and act on changes in the market as they occur.
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Get more information about this collection of e-learning courses designed to help you got the most out of IRI products, anytime, anywhere.
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IRI Foresight™ is a unique forecasting and business planning capability
that identifies factors affecting brand and category growth, with a
forecast horizon of up to five years.
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Learn more about how this service can give you a true biew of what's going on at the checkout.
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Mintel Global New Products Database (GNPD) is the best source of
new product information to help identify trends early. Mintel GNPD:
- Includes all important new product launches since 1996
- Spans 50 countries
- Covers all CPG categories, including OTC healthcare
- Records image, product and package details
- Captures flavors, fragrances, ingredients and claims
Mintel GNPD clients benefit from a web-based search tool that enables tracking of the important new CPG product launches globally. It’s easy to use Mintel GNPD to analyze business issues, because the parameter-based search tool offers tremendous flexibility.
For example, users can analyze flavor trends within or across
categories, countries and claims.
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