Article Details
5/24/2008

New Product Trends 2008 - Non-Food Pacesetters

Counting on new products as a significant source of revenue this year?  Wondering what it takes to ensure that your new products stand out from the crowd?  If so, join IRI for a two part webinar series to get insights about the products and launches that made the grade in 2007 and what made them stand out.

In these sessions, you will learn tips, techniques and tools that were used to help these new products achieve breakthrough success, and how you can put both proven and unconventional practices to work in your business.

Get insights about the reasons for success behind the top non-food brands of 2007.

Length: 60 minutes