Private Label Report Offers Thought-Provoking Analysis of Emerging Trends, Consumer Attitudes and Key Opportunities
A new study “Private Label Report: Understanding Emerging Trends and Key Success Factors in Private Label,” from Information Resources, Inc. (IRI), the leader in enabling the consumer packaged goods (CPG), healthcare and retail industry’s transformation to the analytics enterprise, takes a closer look at consumer attitudes toward private label products today, so that progressive retailers can develop a broad action plan to optimize private label performance.
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