Multi-Phased Research Program to Offer Detailed Analysis on Consumer’s Evolving Attitudes and Purchase Behaviors in Arthritis and Pain Management Cate
Information Resources, Inc.’s Healthcare Solutions Group today announced a strategic, multi-phased research initiative designed to provide manufacturers and retailers with new insights into the changing consumer attitudes and buying behaviors of Rx and OTC medications in the pain management sector as a result of the Vioxx withdrawal from the marketplace.
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