Insights
5/24/2008

Special Report: Impact of Rising Gas Prices

This report provides an assessment of CPG spending patterns during three time periods throughout the past year in which average gas prices reached significant new levels (less than $2.00; $2.00 - $2.25; >$2.25 per gallon.) It is intended to provide manufacturers and retailers with industry benchmarks by which to evaluate their category, brand and store performance, and insights into likely future consumer behavior.

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