IRI Summit Helps Retailers and Manufacturers Re-Imagine the Way to do Business and Innovate for Growth
Because IRI believes that true innovation is the single most important
thing a company can do to compete in the new marketplace, it is taking
the highly successful “Insight to Impact” program even further at IRI
Summit 2010 by adding a third “I” to the equation with innovation.
Summit’s “I3” program will help retailers and manufacturers move from
insight to impact, so that they can find and take advantage of
opportunities in these unprecedented times. The world-class conference,
being held March 22-24, 2010 at the J.W. Marriott San Antonio Hill
Country Resort & Spa in Texas, will focus on leveraging insights on
consumers’ motivations, wants and needs and using them to innovate for
growth.
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