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Read about this exclusive data sharing program that provides access to 7-Eleven’s store-level point-of-sales (POS) data to produce share and benchmarking trend performance reports and empowers you to conduct productive sales review discussions with 7-Eleven buyers.
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Read this datasheet to get more detail on this service that provides you a comprehensive view of your in-store aisle competition.
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AllScan Convenience Reviews joins Convenience store tracking information with the industry-leading IRI InfoScan Reviews portfolio. The InfoScan Reviews delivers scanner-based data in relevant category definitions with a standard product hierarchy, an easy to use measure set, and an extensive list of geographies to provide you with visibility into the grocery, drug, mass merchandiser, and convenience channels, as well as a combination of those channels.
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IRI AllScan Convenience Store Tracking™ is a scanner based point-of-sale tracking service that delivers highly accurate data and unmatched business insights to help manufacturers and retailers improve category management effectiveness and retail execution across the entire convenience channel.
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Learn about IRI Assortment Drivers, a web-based deliverable that simultaneously evaluates the impact of marketing options provided to customers for every SKU on each and every other SKU among a defined set of competing products within the category.
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Read about this solution that integrates data from both internal and external sources and empowers you to compare potential assortments side-by-side and gain collaboration between users and vendors, re-planning assortments for multiple store clusters throughout the year without additional time or resources.
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Read about this Integrated Insights™ service that empowers marketers to conduct attitudinal surveys among the IRI Consumer Network™ panel. Discover new opportunities to grow your business through new and improved products, new consumer targets, and new marketing messages.
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Download this datasheet and read more about the report that uncovers emerging and future trends across 25 food, beverage, non-food, and prescription drug categories from seven major retail food channels.
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Find out more about the industry recognized, patented in-market testing service.
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Read more about the industry-recognized gold standard testing service that delivers different TV advertisements in the same market, and has the ability to link TV viewing to consumer and doctor prescription drug activity.
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IRI Brand Advantage™ is a practical, easy-to-use online brand planning
and management tool.
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Read about this integrated tool that supplies you with insights into consumer behavior by integrating panel, store, and demographic data. Better understand the market environment, discover category opportunities, and link your brand to those opportunities.
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Read about the solution that brings together all the data sources you need to help your team perform a full assessment of the category. Become more consumer-centric; integrate and monitor actual performance, compare the results against your plans, and learn when actual performance is not tracking to hit your target goals – giving you time to re-adjust your tactics and still outperform your competition.
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IRI’s Times & Trends Special Report, Competing in a Transforming Economy, is a ground-breaking study that delivers new insights into shifting consumer shopping and purchase behavior and resulting opportunities and risks for CPG manufacturers and retailers.
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IRI’s Times & Trends Special Report, Competing in a Transforming Economy, is a ground-breaking study that delivers new insights into shifting consumer shopping and purchase behavior and resulting opportunities and risks for CPG manufacturers and retailers.
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Read about this solution that provides both the UPC- and segment-level insights and uniquely provides the facts you need to make more profitable assortment and promotion scheduling decisions.
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Read about this panel-based brand choice model designed to leverage IRI Consumer Network™ panel data in order to understand the effects of individual marketing vehicles among specific consumer groups. This approach uses point-of-sale data combined with consumer transaction and attitudinal data to bring visibility to marketing response by key consumer group.
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Read about the expanding Consumer Network panel and how it can help you get a clear picture of consumer behavior.
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For manufacturers engaged in partnership or category management activities with Walmart, IRI ConsumerInsight for Walmart is a new generation of IRI Consumer Network services that align to Walmart’s unique consumer segments, category hierarchies, and geographies.
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ConsumerVoice moves beyond the limitations of today’s consumer research by providing both continuous and point-in-time consumer and shopper insights all through an integrated and cohesive analytic platform.
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Learn more about this service that accurately quantifies the effectiveness of an in-store marketing program and identifies opportunities to improve the program with far less cost and risk than a national rollout. See how IRI leverages a wealth of experience in testing and analytics, as well as a high quality data warehouse to ensure accuracy from start to finish.
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Read about the standard and reliable source of retail scanner-based information for manufacturers, retailers, and brokers, and gain a comprehensive understanding of the many categories sold within a convenience store in order to make fact-based decisions that lead to profitability and growth.
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Learn about IRI's comprehensive set of analytic solutions that first assesses where the opportunities are, and then prioritizes the key marketing and merchandising opportunities and attributes to increase the value of a retailer’s corporate brands portfolio.
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Read about this solution that provides selected manufacturers access to Costco’s store-level point-of-sales (POS) data. Learn how to build forecasting models based on historical sales, and maximize your growth by conducting productive sales review discussions with Costco buyers.
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Read about this web portal solution that simplifies access to applications targeted to address and resolve your specific business issues.
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Learn more about a collection of offerings that marry advanced, proprietary and well-tested modeling techniques with the art of practical business application.
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Learn about IRI Customer Strategy Development Suite, a collection of offerings that marries advanced, proprietary, and well tested modeling techniques with the art of practical business application.
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IRI Data Detective™ is a highly interactive training workshop that provides IRI clients with the proper grounding for using point-of-sale scanner data to develop retailer category plans. Real-world examples show you how to draw the roadmap that leads through the data to the insights you need to reach business goals.
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Find out more about the turn-key forecasting application that allows you to benefit from a proven approach to forecasting without having to build a large infrastructure to support it.
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As part of the overall IRI Consumer & Shopper Network strategic plan to develop broader and more actionable consumer and shopper insights, IRI has created Digital Media Solutions to provide a comprehensive consumer centric offering to the CPG industry that will giver users the ability to target digital media to consumers more effectively and efficiently along with standard metrics to measure resulting return on investment for all applicable advertising campaigns.
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Enterprise Advantage™ Powered by SymphonyIRI Group Liquid Data™ is a transformational tool that delivers the speed, flexibility, and new insights required to understand and act on changes in the market as they occur.
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Get more information about this collection of e-learning courses designed to help you got the most out of IRI products, anytime, anywhere.
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IRI Foresight™ is a unique forecasting and business planning capability
that identifies factors affecting brand and category growth, with a
forecast horizon of up to five years.
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Learn more about how this service can give you a true biew of what's going on at the checkout.
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Mintel Global New Products Database (GNPD) is the best source of
new product information to help identify trends early. Mintel GNPD:
- Includes all important new product launches since 1996
- Spans 50 countries
- Covers all CPG categories, including OTC healthcare
- Records image, product and package details
- Captures flavors, fragrances, ingredients and claims
Mintel GNPD clients benefit from a web-based search tool that enables tracking of the important new CPG product launches globally. It’s easy to use Mintel GNPD to analyze business issues, because the parameter-based search tool offers tremendous flexibility.
For example, users can analyze flavor trends within or across
categories, countries and claims.
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Health & Wellness Advantage™ Powered by SymphonyIRI Group Liquid Data™ provides comprehensive insights into product nutrition, benefits, and messaging to help you identify and quantify trends and opportunities, and closely monitor the competitive landscape.
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Download the IRI Healthcare Report: Leveraging Healthcare as a Platform for Total Store Growth, which provides new insights into how retailers and manufacturers can improve collaborative efforts, implement best practices, and take full advantage of the growing relevance of health and wellness in the coming decade.
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IRI IMPACT™ is a next generation, global web portal, delivering actionable content for manufacturers and retailers.
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IRI Impact for Retail is a retail web portal that delivers one access
point to market, consumer, category, competitive and industry insights
for merchandising, marketing and senior executives.
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Download the datasheet to find out more about services that combine IRI Consumer Network Panel data with a semi-annual servey to provide quantitatve metrics on individual users.
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Read about this web-based store-level reporting solution designed specifically for Beer, Wine and Spirits manufacturers and distributors. The performance metrics you gain will help help your sales and category management teams better understand brand and competitive sales movement from all three categories - resulting in sales execution.
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IRI InfoScan® Reviews™ is the industry’s leading syndicated retail tracking service used extensively by consumer packaged goods manufacturers, retailers, sales and marketing agents as well as financial analysts.
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Read about the solution that provides you an integrated thorough analysis of sales results and attitudinal insights designed to improve your current and future product and marketing strategies, and produce actionable outcomes.
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Learn more about this powerful set of predictive tools that leverages a robust database of category-specific benchmarks to assist in new product goal setting and trial and repeat forecasting, empowering you to track performance, validate strategy and plan corrective action to ensure new product success.
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For CPG manufacturers seeking to get the most out of their internet advertising efforts, IRI comScore Consumer Online Suite is a single-source household panel that integrates unique comScore internet tracking technology with purchase data from IRI Consumer Network panelists.
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IRI Launch Commander™ is a launch management service that delivers an accurate year one sales forecast based on as little as eight weeks of data, alerting you to whether or not your brand is on track to meet its goals early in the launch process.
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Find out more about the continuation of a strategic analysis designed to quantify the importance of advertising, promotion, distribution and innovation.
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The 2010 Lower-Income Shopper Report is a forward-looking, action-oriented analysis that focuses on understanding recessionary spending behavior and attitudes of key lower-income micro-segments that are driving CPG growth at retail today. The report includes cross-demographic, cross-category analysis that goes beyond narrowly-focused category reviews to provide meaningful implications and recommended action steps.
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IRI’s Loyalty Advantage™ is the best solution for shopper marketing programs with comprehensive decision-specific insights based on basket and customer-level detail and incorporating the industry-leading segmentations of IRI’s Shopper Marketing Suite™.
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Learn about how IRI delivers a program, the people and the processes that fuel comprehensive decision-specific insights enabling a best-of-breed Customer-Centric Retailing (CCR) solution.
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