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"Mike’s previously sourced marketplace information from another provider, but selected SymphonyIRI Group based on its seasoned client service teams, recognition amongst retailers for providing the industry’s most accurate information and its vertical approach to serving the beverage alcohol industry. No other provider could deliver this unique combination of capabilities all of which are critical to our continued growth and expansion initiatives."
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5/22/2008

IRI Wins Over $110M of Global New Business; Renews Contracts Worth More than $650M Worldwide

Clients Selecting IRI after Detailed Evaluations and Side-by-Side Comparisons of Competitive Offerings
Chicago – February 23, 2005 – Continuing its ongoing transformation and its aggressive plans to increase the value and relevance of the marketplace information and business insights solutions it provides, Information Resources, Inc. has signed over $110 million worth of global new business from the industry’s leading CPG manufacturers and retailers worldwide over the past five quarters.  This new business is in addition to over $650 million of global business IRI renewed over the last two years.  

Key new North America business wins for the company include Acosta Sales & Marketing, Boehringer Ingelheim, The Campbell Soup Company, The Dial Corporation, Pabst Brewing, and Welch’s.  Key new international business wins include Fleury Michon, Heineken, Henkel, Johnson & Johnson, Kellogg’s, Premier Foods, Salov, and Unilever, among others.

“2004 has been an outstanding year for IRI not only with respect to our significant new business wins and renewals, but more importantly in terms of what these relationships represent in the context of our ongoing business transformation,” said Scott W. Klein, President and CEO of IRI.

After lengthy evaluations and detailed benchmarking of both IRI and competitive offerings, CPG and retailer companies have consistently cited IRI’s strong client service, superior data, and advanced technology-enabled analytics as key factors driving their solution provider selection.  Specifically, IRI has continued to successfully provide its customers with unparalleled data quality and innovative new Business Performance Management solutions that leverage integrated real-time daily data and advanced modeling with enterprise class software to re-ignite revenue and profit growth by enabling consumer-driven business processes.

“This past year, IRI changed the value proposition it delivered for its clients,” added Klein.  “IRI continued its promise of delivering superior data quality and client service, increased coverage for clients, and provided a completely new suite of enterprise-class business performance management solutions that will fundamentally change the way manufacturers and retailers drive their businesses.  We are pleased with the impact we’ve made in such a short period, but we’ve just scratched the surface.  2005 promises to be an extremely exciting year for IRI, its clients, and the industry as a whole.”  

About Information Resources, Inc.
Information Resources, Inc. (IRI) is the leading global provider of enterprise market information solutions for the CPG, Retail and Healthcare industries.  IRI is the first company to leverage the power of real-time market information, advanced analytic insights, and enterprise performance management technology to improve the profitability and operational effectiveness of the world’s leading CPG, retail and healthcare companies.   The Company uniquely provides a total view of the market, enabling maximum business performance throughout the enterprise.  IRI's solutions make the consumer-driven, real-time enterprise possible.  More information is available at www.infores.com.

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