| WHO: |
Thom Blischok - President, Retail Solutions North America and Strategic Consulting, Information Resources, Inc. |
| WHAT: |
What will convenience stores look like 10 years from now? Answering this question is less about making predictions and more about inventing the future. Retail expert Thom Blischok takes a closer look at today’s dynamic convenience retailing environment and provides a complete review of the consumer, manufacturer and retailer perspective in his presentation “Re-Imagineering Convenience Retailing.” Blischok also looks into his crystal ball to discover the essential principles for inventing the future. |
| WHY: |
Consumers are clearly in charge of today’s retailing environment. Convenience is an absolute requirement, and consumers have proven that they will go to a variety of stores and outlets to get what they need very quickly. In fact, 65 percent of all shopping trips are “quick trips,” or trips in which five or fewer items are purchased, but less than 7 percent of these trips are fulfilled in traditional convenience stores. This dynamic environment coupled with the impact of emerging consumer groups, such as lower-income, Hispanics and baby boomers, plus the introduction of new “express” stores, such as Tesco, are dramatically shaping the future of convenience retailing.
Blischok’s presentation will address such critical questions as:
- How do you capture the hearts, minds and wallets of emerging customers, including lower-income, Hispanics, baby boomers and families with kids, impacting the convenience marketplace?
- How can assortments be localized to create a simpler shopping experience for consumers?
- What are some innovative techniques for designing trip-mission based store formats?
- How should assortments be aligned with trip missions?
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| WHEN: |
Feb. 12, 2008, 11 a.m. (CST) |
| WHERE: |
Convenience Retailing Conference
Marriott Rivercenter Hotel
3rd Floor
101 Bowie Street
San Antonio, TX 78205
http://www.convenienceretailing.com/ |
About IRI
IRI is the world’s leading provider of consumer, shopper, and retail market intelligence and insights supporting 95 percent of the FORTUNE Global 500 consumer packaged goods (CPG), retail and healthcare companies. Only IRI offers the unique combination of integrated market information, automated and predictive analytics, innovative enabling technologies, and domain expertise. With IRI, leading retailers and manufacturers are able to quickly discover breakthrough insights driving smarter decisions and actions across the enterprise for breakthrough results. Companies around the world depend on IRI for improved productivity, stronger brands, and dramatic revenue growth. For more information, visit http://us.infores.com/.
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CONTACTS:
John McIndoe
E-mail: john.mcindoe@infores.com
Phone: (312) 474-3862
Shelley Hughes
E-mail: shelley.hughes@infores.com
Phone: (312) 474-3675