|
|
|
|
|
What SymphonyIRI Group Customers Are Saying
"We need to understand our customers inside and out to take our company to the next level. The consumer panel data and services from SymphonyIRI Group will help us gain a new perspective and understanding of our customers, so that we can track and grow current brands and launch successful new products."
Charlie Martin
President, Consumer Products Group
ACH Food Companies, Inc.
|
|
Press Releases
|
Archives (2005 to current)
 |
|
 |
|
9/23/2008
IRI Consumer Trends Expert Examines Shape Shifts in CPG-Retailer Relations Initiated by Transforming Economy
Thom Blischok Leverages IRI Research and Consumer Testimonials to Discover How the Grocery Industry is Evolving In Today’s Economy
WHO: Thom Blischok - President, Consulting and Innovation, Information Resources, Inc.
WHAT: Rising oil and gas prices are affecting CPG companies,
retail stores and even consumers’ grocery bills in new and fundamental
ways. IRI consumer trends expert, Thom Blischok, will discuss how
grocery stores are feeling the pinch from today’s economy in his
keynote address, “A Transforming Economy Calls for Transforming
CPG-Retailer Relationships.” Blischok will detail how CPG companies and
retailers are evolving in light of today’s current economic environment
using groundbreaking IRI research that tracks consumer behaviors and
retail growth in addition to consumer testimonials captured in retail
stores across America.
WHY: Consumers, retailers, and CPG companies are all suffering
under the changing economy, with new attention given to purchasing
habits and packaging costs. The challenges of this economy will persist
as oil and gas prices remain high, so CPG-retailer relations must
transform in order to meet the demands of the new economy. Blischok
will paint a picture of today’s transformed economy and outline the
future outlook for retailers challenged with maintaining steady sales
and consumers feeling increased pressure to prioritize their purchases.
Blischok’s presentation will address such critical questions as:
- How is the current economy changing the grocery industry on all levels, and how does it affect the consumer
- What can CPG manufacturers and retailers do to ease the burden on the already-struggling consumer?
- Are consumers buying the same items at convenience stores during this transforming economy?
WHEN: Sept. 23, 2008, 1:45 p.m. (EDT)
WHERE:
Grocery Manufacturers Association’s Merchandising, Sales and Marketing Conference
Renaissance Vinoy Resort & Golf Club
501 5th Ave NE
St. Petersburg, FL 33701
www.vinoyclub.com
About IRI
IRI is the world’s leading provider of consumer, shopper, and retail
market information, insights and decision solutions to 95 percent of
the FORTUNE Global 500 consumer packaged goods (CPG), healthcare and
retail companies. Only IRI offers the unique combination of integrated
market and shopper information, automated analytics and predictive
insights, innovative technology, and domain expertise. With IRI,
leading manufacturers and retailers are able to drive their growth by
quickly discovering breakthrough insights, making smarter decisions,
taking faster actions across the enterprise, and achieving breakthrough
results. Companies around the world depend on IRI for technology and
solutions that enable brand building, successful new product launches,
consumer-driven merchandising/retail execution and consumer and shopper
relationship management. For more information, visit
http://us.infores.com.
-###-
CONTACTS:
John McIndoe
E-mail: john.mcindoe@infores.com
Phone: (312) 474-3862
Shelley Hughes
E-mail: shelley.hughes@infores.com
Phone: (312) 474-3675
|
|
 |
|
 |
|
|
|
|
|
|
|
|
|
|