News & Events

Events & Webinars

Upcoming Events & Webinars
   February 7, 2012
Understanding And Engaging The Digital Shopper Webinar
Based on findings from SymphonyIRI's DigitaLink Segmentation Study, this webinar will introduce five unique segments of the market that exhibit different attitudes about and usage of digital devices and media.
   February 15, 2012
Times & Trends: Merchandising Trends Webinar
Based upon SymphonyIRI’s latest Times & Trends report, this webinar explores current and emerging merchandising trends that CPG marketers have embraced during the past few years in an effort to satisfy consumers’ rapidly changing definition of value.
   March 16 – 19, 2012
SNAXPO 2012
The world’s largest, most comprehensive trade show devoted exclusively to the international snack food industry, SNAXPO brings together owners, executives and buyers from every segment of the industry.
   April 21 – 24, 2012
NACDS Annual Meeting
NACDS brings together high-caliber industry leaders and decision-makers from the retail drug store industry.
   April 30 – May 3, 2012
FMI 2012
Understand your customers in-depth at FMI2012, the big event that brings together the industry’s leading thinkers and decision-makers for three intensive days of learning, networking, and discovering new ways to build business and boost the bottom line.
   May 8 – 10, 2012
NCA Sweets & Snacks Expo
The Sweets & Snacks Expo®, sponsored by the National Confectioners Association, is among the largest confectionery, cookie and snack shows, and the only show featuring attendance from every major trade channel.
   June 23 – 26, 2012
NACDS Marketplace
The NACDS Marketplace offers the industry leaders from Drug, Food, Mass and Specialty Retail an unparalleled opportunity to do business. Be sure to visit SymphonyIRI in the exhibit hall!
   July 18 – 20, 2012
Shopper Insights in Action
SIA focuses on the business value of activating shopper research.
   August 25 – 28, 2012
GMA Executive Conference
For more than 100 years, the GMA Executive Conference has brought senior leaders from food, beverage and consumer product retailers and manufacturers together in the spirit of collaboration and camaraderie.

Webinar Archives
U.S. consumers have been battling adverse economic conditions for well over 18 months now.  To cope, they have been forced to make significant changes to everyday behaviors.  No doubt, today’s consumers are more self-reliant and more in-tune with how and where money is spent.  To deliver against consumers’ rapidly changing needs, retailers have responded with specialized programs, targeted marketing campaigns and more aggressive pricing.
PodcastListen to Podcast     View OnlineView Webinar    Download PDFDownload PDF

Read More

Based on the latest Times & Trends report, this webinar provides insights into current and emerging CPG marketing trends being employed by an industry seeking to adapt to a new world of CPG shopping. Find out how you should re-evaluate pricing, promotional, and merchandising strategies in light of changing consumer shopping rituals. This year will be an exciting one for CPG marketers and this webinar will help manufacturers and retailers maximize opportunity within the new, emerging retail environment.
PodcastListen to Podcast     View OnlineView Webinar    Download PDFDownload PDF
Read More

This mini-webinar will focus on the state of the economy through the beginning of 2009 through important trended economic indicators to provide attendees with an important knowledge base for understanding consumer and shopper behavior today. In addition, attendees will see a preview of the latest evolving shopper trends and the consumer groups driving these trends.
PodcastListen to Podcast     View OnlineView Webinar    Download PDFDownload PDF

Read More

Shoppers are increasingly trading down by buying less expensive national brands and private store brands as a saving strategy to survive this recessionary economy.  Yet, the premium end of the product spectrum has also demonstrated hearty growth.  Many shoppers are splurging on premium and gourmet products on a regular basis as a way to treat themselves to affordable indulgences.
PodcastListen to Podcast     View OnlineView Webinar    Download PDFDownload PDF

Read More

Based on the latest IRI Point of View, this webinar will closely examine the shopping behaviors and saving strategies the Downturn Generation group is adopting during the current economy and which of those strategies will remain, even after an economic recovery.  This session will also outline nine strategies for CPG manufacturers and retailers to take maximum advantage of today’s new opportunities by generating uplift among these shoppers.  Successful manufacturers and retailers must recognize that a significant portion of their shoppers will carry on with their frugal practices well into the future and will rewire their businesses to take advantage of the opportunities downturn thinking generates.
PodcastListen to Podcast     View OnlineView Webinar    Download PDFDownload PDF

Read More

Page 9 of 16First   Previous   4  5  6  7  8  [9]  10  11  12  13  Next   Last